Your c-store loyalty program, customized.
Boost growth across your Cenex® locations with a customizable loyalty program offered through our Patron Points partnership. Designed to turn visits into repeat business and backed by financial assistance, you’ll have the tools to increase fuel and in-store sales while building long-term customer loyalty
Why loyalty matters
for your c-store
The convenience retail space is more competitive than ever — but with the right loyalty program, you can turn one-time visitors into regulars and see measurable results on your bottom line.
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Maximize every transaction
Reward customers for every purchase — from fuel and snacks to car washes and more. Built for fuel and c-store success, this loyalty solution drives results across your entire forecourt and storefront. -
Boost retention and engagement
Keep customers coming back with an easy-to-use mobile loyalty app and tobacco loyalty integration. Retailers using this solution see higher ticket sizes, increased visit frequency, and stronger customer retention. -
Turn fuel buyers into in-store shoppers
Use targeted rewards to drive cross-purchasing behavior and boost in-store traffic with every fuel visit. -
Make data-driven decisions
Track real-time performance with built-in ROI tools and insights, so you can optimize your loyalty program and grow smarter over time.
The impact of loyalty on customer behavior
Loyalty programs aren’t just a nice-to-have. They directly influence where customers shop, how much they spend, and how often they return. When your convenience store offers meaningful rewards, shoppers are more likely to choose your location, increase their basket size, and come back again and again. The proof is in the numbers.
1/4
customers
Choose where to shop based on the strength of a loyalty program
$5
more
The average increase in spend per visit from loyalty members vs. non-members
7x
monthly
Loyalty members return to participating locations an average of seven times per month
Key features that power growth
Designed specifically for Cenex-branded retailers, this all-in-one loyalty program gives you everything you need to grow customer connections and drive repeat business.
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Mobile app for on-the-go rewards
Put loyalty in your customers’ pockets with an intuitive mobile app that makes earning and redeeming rewards effortless. Deliver personalized offers in real time, track points seamlessly, and gather valuable insights to tailor marketing, keeping your brand top of mind and driving frequent visits. -
Tobacco loyalty integration
Simplify compliance with national tobacco brand requirements while driving higher participation and bigger basket sizes. Tobacco loyalty features make it easy to reward purchases in this regulated category, helping you grow sales and keep customers coming back without adding complexity for your staff. -
Pre-built promotions & targeted offers
Take the guesswork out of marketing with built-in campaigns designed to drive action. From limited-time offers to behavior-based incentives, your customizable loyalty platform automatically delivers the right message to the right customer—helping you boost engagement, increase average spend, and save valuable time on setup and strategy.
Get the right support & flexibility with Cenex
Building a loyalty program that drives real results takes both financial support and the flexibility to customize it to your customers. With Cenex, you get the best of both. Through the Cenex RISE program, we help reduce upfront costs so you can invest where it matters most, while our partnership with Patron Points gives you the tools to design a program that reflects your brand and engages your shoppers.
Financial support for your loyalty program
With support from the Cenex RISE program, your loyalty investment goes further, helping reduce upfront costs and giving you more freedom to invest in what matters: stronger customer connections, increased sales, and measurable financial impact.
Loyalty built your way
Stand out and foster deeper customer connections with a loyalty program that’s built for your needs. Whether you want simple earn-and-redeem mechanics or full customization of rewards, branding, and promotions, this solution adapts to your store, audience, and goals — keeping your loyalty efforts authentic, differentiated, and effective.
Loyalty program insights
As the competitive landscape evolves, we understand the challenges retailers face to stay competitive and retain consumers. Dive into our loyalty blogs to find insights, knowledge and ideas to create or grow your convenience store loyalty solution.
Start building loyalty today
Ready to turn every visit into a repeat customer? Fill out the form below to get started with a loyalty program that drives growth for your business.
